
Studio Spatial creates spatial concepts, brand environments, visual merchandising and installations that merge design, storytelling and strategy.
DESIGNING SPACES THAT CONNECT PEOPLE AND BRANDS​
SERVICES
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+ Brand Storytelling & Creative Direction
+ 360° Experience & Concept Design
+ Retail & Interior Design
+ Pop-up & Store Concepts
+ Visual Merchandising & Window Design
+ Scenography & Spatial Installations
+ Seasonal Campaigns & Decorations
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From concept to realization, Studio Spatial develops holistic retail and spatial design solutions – creating environments with functionality, emotion and brand identity








ABOUT
Studio Spatial is an independent design practice founded and led by Christoph Büllen, a Berlin-based Creative Director and Spatial Designer with more than fifteen years of international experience in retail, interior and brand experience design.
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The studio develops spatial concepts, retail environments and installations, with a multidisciplinary background spanning from visual merchandising and scenography to spatial storytelling and brand design, Studio Spatial approaches each project as a dialogue between space, brand and human experience.
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​Before establishing Studio Spatial, Christoph Büllen held leading creative roles within globally renowned retail groups such as the Galeries Lafayette Group and the Siam Piwat Group, directing large-scale retail, visual merchandising, and spatial experience projects across Europe and Asia. Following these international years, he continued his career in Berlin as a Senior Creative Director in leading agencies, further refining his approach to spatial branding and design strategy. These experiences have profoundly shaped his creative philosophy, fostering a global perspective that unites strategic thinking, storytelling, and aesthetic clarity.
His work has contributed to projects recognized with distinctions such as the German Design Award 2025 and a nomination for the Frame Award 2023
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Studio Spatial is an independent design practice founded and operated solely by Christoph as a freelance designer. It reflects his personal vision and way of working – combining creative direction, design strategy and storytelling to create spaces that connect people and brands.